A celebration of one of fashion’s most irreverent cult labels, Fiorucci dives into the world of the Italian brand that brought colour, attitude and a healthy dose of hedonism to the fashion scene. Published by Rizzoli in 2018, this technicolour retrospective brings together the people who lived, loved and shaped the Fiorucci universe, from Marc Jacobs and Maripol to Terry Jones and Oliviero Toscani.
Featuring a foreword by Sofia Coppola, exclusive interviews and a wealth of archival imagery, the book revisits the legendary New York store, its unforgettable parties and the creative crowd that made Fiorucci a cultural phenomenon. Madonna taking to the stage, a teenage Marc Jacobs dreaming of Fiorucci jeans, and a generation of artists, musicians and fashion obsessives finding their place in its orbit. This is a label that understands fashion is never just about the clothes.
A hit of 80s excess, underground culture and unapologetic self-expression, Fiorucci is a trip through fashion history, celebrating a brand that did things its own way and made the rest of the world pay attention.
